Are you currently frustrated with the lack of visitors that stick around on your company website, and trying to figure out what you need to do to fix it? There is an abundance of professionals, such as our web designers in Jacksonville, that could help you to solve these issues once and for all. There are more people browsing online than ever before and with the right strategy, you can ensure that your site doesn’t miss out on this potential traffic.
Business owners can’t be expected to know everything, and figuring out what motivates website traffic to stick around and spend more time on-site can be challenging. By working with a trusted web development company in Jacksonville, such as here at C7 Creative, you can ensure that you reduce your bounce rate, improve the user experience on your website and ultimately, increase sales and boost profits moving forward.
Below, our highly-experienced web designers in Jacksonville look at just some reasons that visitors are leaving your site and what you can do to make improvements.
You Need Better Content
Content is the king of the internet these days, and if you are putting out content for people to view, it has to engage them from the very beginning. Regardless of the niche or industry, if someone is researching a product or service, they will quickly be turned off by information that isn’t easily digestible or even relevant.
Your website content must have a connection to both your product or service and the potential customer. If the content is bland, boring, or isn’t useful to them, they will go searching somewhere else. Make a serious effort to produce well-written content, and make it relevant and useful for your visitors.
How Old Is Your Website?
This question is especially important in the current business landscape where websites are expected to be fast, responsive, and on-trend, regardless of what industry you operate in. If your website is old, slow, dated, or just looks like it is stuck in the nineties, now is the perfect time to upgrade. Consumers need fast, efficient, and easy-to-browse websites, or they will quickly go elsewhere to find the information products or services they need. There are too well-designed, aesthetically pleasing, websites out there that provide a great user experience for users to waste their time on one that is old and slow, so be sure to keep this in mind.
Advertisements Are Intrusive
Advertisements are quite literally everywhere you look these days, especially when talking about anything online. While there is an obvious need for marketing and advertising revenue, there is a point and time when it becomes intrusive. Nothing will send a user running faster than having to wade through a horde of advertisements just to read a paragraph of text on your website. With the help of an experienced web designer in Jacksonville, you can create CTAs and on-page advertisements for your services that will be much more likely to convert, than annoy, your visitors.
Is Your Hosting Company Adequate?
There are more options than ever when it comes to website hosting these days, and if your website isn’t running the way you would like, maybe it is time to consider changing your provider. Take a look at what is available within your budget or get in touch with your web designer in Jacksonville to assess your current needs versus your current capabilities. If your website is growing, you’re receiving more traffic than in the past, there are more offers coming through or you are planning for a significant increase in any of these areas in the near future, you need to ensure that your hosting company and your current package can cope.
When in Doubt, Hire A Reputable Web Design Company In Jacksonville
As a business owner, you may still be scratching your head, wondering how to go about getting that website traffic to stick around. There are a lot of things to consider when it comes to reducing bounce rate and it can be easy to become overwhelmed and struggle to know where to start. To ensure you get the best results from your efforts with increasing time spent on site, be sure to get in touch with our team at C7 Creative today. Our web designers in Jacksonville have a proven track record when it comes to increasing engagement and reducing bounce time. With our help, you can ensure that your website is set up for success moving forward.