Maybe you know you need to be growing your search engine rankings, but don’t know where to start? Or, you don’t currently have the cash on hand to invest in an SEO firm to handle your rankings? Wherever your business is at, we want to help you get started with your rankings.
Even though solid search engine rankings do take time and might be difficult to get, we want to give you our simplest tips that you can implement today. Keep reading for our five simplest SEO tips to help you build a solid foundation for your future rankings.
1. Get A Solid SEO Plugin
If your site runs on WordPress, then do yourself and your rankings a favor and get a solid SEO plugin. These plugins will help you to easily optimize your blog posts and any other content on your site to improve your rankings.
If you’re trying to optimize your onsite content without the help of these plugins, you’re simply wasting time, and making things harder on yourself. One of the easiest, and free plugins, we recommend is called Yoast SEO. As a bonus they also have a bunch of free tutorials to increase your SEO knowledge, and their plugin is very intuitive to use.
2. Improve The Speed Of Your Site
Site speed is a large ranking factor in the eyes of Google. If your website has a lot of content and added media it might be loading slowly. Luckily, this is something within your control. You can install a caching plugin on your site that will help improve site speed.
If your site is still loading slow you might be having problems with your host, and might need to upgrade your hosting package.
3. Link Out To High Quality Sites
It’s more difficult to control who links to your site, but you’re entirely in control of who you choose to link out to. Linking out to other high-quality sites is an important aspect of your SEO strategy.
It’s also important to link to other pages on your website as well. Internal linking helps to keep the link juice flowing through every page on your website.
4. Have A Local Citation Strategy
Local citations are one of the most important aspects of local SEO. There are all kinds of business directories out there that you can submit your business information to. However, when submitting your business make sure the NAP (Name, Address, Phone Number) information is exactly the same across every single listing.
To get started list your business at the most popular directories, which include:
5. Do Simple Image Optimization
If your site contains a lot of images you can actually optimize them to improve your onsite SEO. When you upload your image you’ll notice a box that says ‘alt text’. Inside this box you can add keywords that are related to your post.
You can also do this for any images you’ve uploaded in the past as well. When it comes to SEO every little bit helps, even this simple addition to your images.
If you’re looking for a custom Jacksonville SEO strategy for your local business that integrates into all other aspects of your digital marketing strategy, then get in touch today.